Offer Convenience
It is far more convenient for a person to research a product on the Internet

    
1) What is the first step we need to take for our website?
First, give some serious thought to what you want, then gather together the graphics and text that will make up the content for your various pages. Your website is a reflection of you and your business, therefore only you can determine what is most important to present.
    
2) Is the cost of a website a yearly fee, or is it one time only?
The cost of site construction is one time only. You will have a one time fee for the website design and a monthly fee for the hosting. If you want to make ongoing updates to your site outside of the hours provided when purchasing, then there would be a charge (based on the extent of the changes), but that is it. If you do not make any changes for awhile, then there is no more expense.
    
3) Will the monthly cost for hosting go up every year?
The cost of website hosting has been very stable, so it is highly unlikely that the expense would rise significantly.
    
4) Do we need to accept payment by credit card for our products?
In most cases the answer is "yes" -- if you wish to sell directly via your site. People who use the web for the purchase of goods and services expect to be able to make payment by credit card, either via a shopping cart or over the phone. We cab incorporate a Paypal "buy now" link to items and can give you more information regarding that if you are interested.
    
5) How are most people finding web sites on the Internet?
We construct sites that are "search engine friendly", so the search engine "spiders" can find you as quickly as possible. This helps to make your Internet address available to anyone looking specifically for you, or for contacting someone in your field.
Many of the biggest search services are now offering the opportunity for better placement through various payment models -- an example being Google AdWords. You may want to give serious consideration to this, as it is a proven technique for driving traffic and you only have to pay for visitors who actually click into your site.
Also, it is essential that you promote your unique web address by adding it to ALL your advertising, mailings, and literature -- including business cards, brochures, etc.
Finally, you should develop linking relationships with other web sites where potential customers are most likely to visit. If you'd like, we can include a "Links" page on your site where these reciprocal links can be placed.
    
6) What is a domain name and and how do I choose one.
A domain name is a specific web site address that you choose and register with Network Solutions(the official registrar of domain names ending in .com, .edu, and .gov). Our domain name is "hooverwebdesign.com".
When you're ready to launch your first website, you've got to get a domain name. While there isn't anything inherently hard about choosing the domain name for your website, it is extremely important and worth taking a few minutes to make sure you do well.
After all, your domain name is going to be your online identity, and a bad domain name can hurt your business before you ever get started. TOP LEVEL DOMAIN CONSIDERSATIONS
There are plenty of options when it comes to finding a domain extension - i.e .com .net .org .tv .me etc. These extensions are called "Top Level Domains." However, when you're ready to pick your domain, always get the .com. If you can't get the .com extension, keep looking for a domain name you like. I know many people who buy .biz or .net domain names and then find that when they tell people about their website end up sending visitors to their competitors because they go to the .com instead.
People always assume .com. Period. If you're a nonprofit organization and you want the .org domain, that's fine, but try to get the .com anyway. Maybe you're going to be doing video and want a .tv extension... same thing - get the .com as well.
You can tell them and even remind them that your domain isn't a .com but people will type it in as a .com anyway so why try to change peoples' habits?
CAN YOU SPELL IT?
The bottom line is that people are terrible spellers. Don't pick any words that are difficult to spell. If a third grader can spell it, you're probably in good shape. If not, then you may want to find something a little easier. If you're going to insist on having words in your domain name that people are going to misspell then make sure you purchase the misspellings of the domain name as well and point them to the correct domain.
KEYWORD IN DOMAIN
Whatever your primary keyword domain is, then make sure that word appears in the domain name. Let me give you an example. If your website is going to be about dogs, then you would want to make sure "dog" or "dogs" is in the domain name. DogTrainingSecrets would be a good choice whereas PetsAndMore wouldn't be so good. Try to get your primary keyword in your domain name. Trust me on this one.
    
7) Is it necessary for us to come to your office to discuss our site requirements?
That is definitely not necessary. We work with clients all around the USA and communicate on a regular basis via email and telephone, so you need go no further than your own office!
    
8) How can we get our graphics and text content to you?
There are a couple different ways to provide us with the graphics and text for your website:
· You can send your graphics via the US Postal Service, as photographs, slides, or digital media (zip disks or CD), or if the size is minimal you can try and email them.
· Most of your text should ideally be sent via email or placed onto a basic word processing document (such as NotePad or SimpleText or, if necessary, MS Word). We will edit and spell check, but most of the actual descriptive phrasing should be worked out by you -- after all, no one knows better than you what to say about your own business.
Regarding graphics scanning -- we can either do all scanning for you, or you can do your own scans, or, you can consider having your graphics copied to a digital CD by a reasonably priced professional scanning service. Any materials that are sent to us will be returned at the end of the project.
    
9) How do we make payment to you?
There are buy now links associated with every template on our site, select the link and you will be sent to a secured shopping cart.
    
10) How long will it take to have our site active?
That depends on how well you have organized your materials and how full our own schedule is at the time. The best thing to do is to first contact us as soon as possible to get the process started. Once we begin work on your site, then things move along steadily.

 

 

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